The Hard Rock Hotel & Casino is a joint venture between Hard Rock International and the GEK TERNA Group.

Athens hosted a party on 22 June 2022 to mark the beginning of a new cooperation between Hard Rock International and the GEK TERNA Group. The two groups have publicly committed to working together to construct and run a hotel and casino. The infrastructure is a part of the “The Ellinikon” project, which is situated in the center of the famous Riviera neighborhood.

Timeline for opening: 2026

The data suggests that the grand opening of the Hard Rock Hotel and Casino Athens will take place in 2026. The hotel will be promoted as a top tourist spot in Europe in light of this. A five-star luxury hotel, a world-class gaming venue, and a massive convention hall are all located on the premises. In addition to the premium spa, big pool, and upscale shopping, guests will be able to enjoy the cutting-edge venue.


Hard Rock International president Jim Allen says the company will be able to increase its global footprint thanks to its cooperation with the GEK TERNA Group. There will be numerous advantages to the initiative, most notably the creation of new jobs. There will be more than 3,000 permanent positions open to citizens of Greece. Everyone is excited to provide a fresh style of entertainment to the market and exceed the expectations of patrons of all ages.


This, says George Peristeris, President and CEO of GEK TERNA Group, will help the tourism industry grow and put thousands of people to work. In terms of money and prestige, this is great news for Greece’s gaming and entertainment sector. By partnering with Hard Rock, the company is able to put more than €1 billion of its own money into the country and increase its optimism about its future.


Prioritizing high-end amenities and construction

The project’s design and construction are heavily influenced by classical Greek culture and craftsmanship, with an emphasis on aesthetics and mythology. The architecture and setting of the site display multiple features that oscillate between modernism and tradition. Covered green spaces totaling about 205,000 m2 are included among the open areas and several buildings. The famous center tower is divided into three pieces that each represent a different element of value—land, sea, and sky. A casino with at least 200 tables and 2,000 slot machines will be built into an area of at least 15,000 square meters. There are over a thousand rooms and suites available, all of which offer breathtaking views of the Aegean Sea, the city of Athens, and the Parthenon. In addition, there is the rooftop pool with bars, the Rock Spa, and the Body Rock Fitness center for guests to unwind in. Approximately three thousand people will be able to enjoy festivals and performances at the Hard Rock Live Theatre. Ballrooms, a conference and exposition center, and support areas are also available, in addition to stores and local and international high-end dining options.


Hard Rock International and the GEK TERNA Group are partners in a 30-year concession that will benefit the operating project. Each party will own 51% of the concession. Construction is expected to begin in the early months of 2023, with GEK TERNA serving as the primary contractor. An anticipated opening in 2026 follows nearly three years of construction. One of Hard Rock International’s newest projects is the Hard Rock Hotel & Casino Athens. In total, the company owns or operates more than seventy casinos and hotels around the world.

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